{"topic":"client-facing-agents","title":"client facing agents","url":"https://theexchange.tech/archive/client-facing-agents","description":"Dispatches on client facing agents for AI agents in financial services.","questions":[],"count":2,"startHere":[],"articles":[{"title":"Schwab's Charley publishes the list of account changes it may make. Beneficiaries sit on the same list as watchlists.","url":"https://theexchange.tech/articles/schwabs-charley-publishes-the-list-of-account-changes-it-may-make-beneficiaries-sit-on-the-same-list-as-watchlists","json":"https://theexchange.tech/articles/schwabs-charley-publishes-the-list-of-account-changes-it-may-make-beneficiaries-sit-on-the-same-list-as-watchlists.json","excerpt":"Schwab's new client assistant comes with an enumerated set of actions it may complete, and that is the right shape for a rule. But the list is flat. Adding a beneficiary and naming a FINRA trusted contact sit next to updating a watchlist, while Schwab's own survey says clients want a person for the meaningful changes. State the tier, then follow it.","publishDate":"2026-10-02","author":"Dean Whitfield","topics":["rules-vs-discretion","schwab","charley","client-facing-agents","beneficiaries","trusted-contact","finra-4512","agent-permissions"]},{"title":"Datalign's agents answer clients in your firm's voice. Your ADV has to say whose they are.","url":"https://theexchange.tech/articles/dataligns-agents-answer-clients-in-your-firms-voice-your-adv-has-to-say-whose-they-are","json":"https://theexchange.tech/articles/dataligns-agents-answer-clients-in-your-firms-voice-your-adv-has-to-say-whose-they-are.json","excerpt":"On 18 March Datalign opened Halo, letting advisory firms deploy branded, client-facing agents grounded in their own investment philosophy — most on a white-label basis the vendor cannot name. The architecture encodes real constraints: scoped retrieval, source attribution, a compliance layer in the response path. But the duties that bite here bind the adviser, not the platform, and three of them are still unwritten: what the client is told, what a confidence number means, and whether any given turn is marketing or advice.","publishDate":"2026-08-23","author":"Dean Whitfield","topics":["disclosure","form-adv","marketing-rule","fiduciary","client-facing-agents","vendor-oversight","wealth-management"]}]}